in the age of technology, the Internet speed development trend, the industry has a profound understanding of network marketing for enterprise development. With network marketing, increasing competition for workers in terms of SEO, SEO will mean increasing workload. Website optimized positioning of the right keywords, good and reasonable analysis of the competitiveness of keywords is essential, if a site is optimized, skip keyword competitive analysis, rushed directly into a work area, usually there is often only they think it is good to do the Baidu home page or the keyword can not do so the first flow is perhaps the key words they want too hot, strenuous effort for how also can not get to do, leading to wasted . Therefore, keyword analysis pre-conditions must consider their own ability to make up, this is also a need to test the SEO analysis.
one: Popularity Analysis
If the target in the search keywords most frequently, the most popular words, and want to do word the top few search engines, webmaster for those of us roots, there is no strong support and human resources, must be very difficult, or even that is unlikely to do. Keywords analysis needs to look relatively more searches, but do not choose too popular keywords, so that not only effectively reduce the difficulty of optimization, site optimization work in a cycle can also be effective under the budget to achieve better success. Usually words in the search engine other than the outcome of 30 million is considered a popular, 30 million -100 million is considered a moderate among the 100 million -300 million is considered relatively frequent among the 300 million or more are considered popular word. (The above data are for reference only)
II: Index Analysis
Baidu index keywords in the query through the resulting data can be reflected in the term the last 30 days the user's attention. Personally think that this must refer to the analysis of value, if the word at a time curve has been a rising trend of state, you can say the word can be considered optional. Conversely, if the word of the curve upward trend has been close to capacity, it is that needs careful consideration. Of course, when there are two similar terms, adding Baidu comprehensive content index contrast, to select the data better words better.
III: bid analysis
usually on commercial terms in the search engine will do the promotion, in general, advertisers and advertising personnel must has made a detailed analysis of the degree of competition and profitability analysis, only the effect on company profitability keywords, they will choose to promote. Under normal circumstances, bid more than 5 pages are in development prospects with keywords, you can choose the keywords are. Also shows the relative interest in this site are not too many words, competition is not too difficult.
Four: Competitive Analysis
so-called "kill the mutant." Keywords Analysis of the site must be clearly taken into account competitors' sites. Usually words in the search engines natural rankings appear in the site is home mostly or mostly inside, and this is reflected in the degree of difficulty of a keyword data. If the search keyword in the search engine returns are large portal pages, and is followed by a number of top-level domain, is sufficient to prove the words of the competition more difficult. Even if it is to spend a lot of time and effort may not be able to replace the home page of the site. Another point of view, this is a waste of valuable time SEO. The competition website analysis, keyword into the intitle command can query, as workers on site SEO optimization will be key words into the title. Intitle returned by the page directive to accurately determine the competition page.
a website optimization, keyword analysis is the first step in SEO is a crucial step. Reasonable and appropriate choice of words means that optimization of the road for the site to select the correct target. Of course, keyword analysis methods are all dead, only the combination of flexible workers SEO techniques and thinking in order to better locate key words. Statement is not very fluent, but also hope forgive me, please inadequacies more advice. This article comes from the 400 telephone www.400-400.com.cn reproduced leave, thank you!
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